The Business Value of Design
The Business Value of Design Insight Paper provides a pragmatic summary of five key sources of value that frog clients have used to effectively judge the impact of their projects.
The resulting framework can help guide those charged with assessing the potential or actual benefits of a design project using key tools, metrics and considerations that help demonstrate the tangible financial advantages of making design a business priority.
Download the Report to learn more about:
- How to measure design initiatives
- Five key metrics for the business value of design
- Growing by design
frog, part of Capgemini Invent is a global design and innovation firm. We transform businesses at scale by creating systems of brand, product and service that deliver a distinctly better experience. We strive to touch hearts and move markets. Our passion is to transform ideas into realities. We partner with clients to anticipate the future, evolve organizations and advance the human experience.
We respect your privacy
We use Cookies to improve your experience on our website. They help us to improve site performance, present you relevant advertising and enable you to share content in social media. You may accept all Cookies, or choose to manage them individually. You can change your settings at any time by clicking Cookie Settings available in the footer of every page. For more information related to the Cookies, please visit our Cookie Policy.